MEET AUSTIN
"True leadership begins when performance stops being the goal and becomes the outcome."
Austin Shaw
Why Choose To Work With Me
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I combine over two decades in finance and startups with deep expertise in executive coaching. My career began at Merrill Lynch and UBS, then evolved as I helped build transformative companies like Gerson Lehrman Group (GLG) and Behavox from the ground up. Along the way, I made my own transitions—leaving high-paying roles in finance to take the risk of joining early-stage startups, and later, to dedicate myself fully to leadership coaching and personal development.
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My path into this work started much earlier. Growing up with a father who was a Fortune 100 CEO, I learned at the dinner table how leaders think, how they motivate others, and what it takes to show up as your most effective self—both in and out of the office. Those conversations planted the seeds for what would become a lifelong fascination with human potential and performance.
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I’ve trained extensively across leading coaching methodologies and draw from a wide range of approaches rather than a single playbook. Every engagement is tailored to the individual—grounded in your goals, leadership style, and context. The process isn’t about fitting you into a framework; it’s about building one that fits you.​
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Whether you’re navigating a transition, stepping into bigger leadership, or redefining success, my work is designed to help you lead with clarity, confidence, and impact. More than a coach, I serve as a trusted partner who understands your world—and is fully committed to your success.
Partner, Investment Banking
"Austin helped me navigate a career crossroads when I felt stuck and unsure of the next step. His coaching gave me clarity on my path forward and strengthened my leadership abilities & executive presence.
First-Time CEO
"As a first-time CEO, I was overwhelmed by the complexity of my role. Austin’s deep understanding of startup culture and his tactical frameworks helped me prioritize my time and focus on what would have the biggest impact.
“Austin’s coaching helped me find work-life balance. His guidance supported me to align my career goals with my values, improve my productivity, and become more present for my family.”